# Story TLRS

> Story TLRS is a Prague-based creative agency specializing in social media content, influencer marketing, creative strategy, and in-house video production. Founded in 2015, the agency creates authentic, insight-driven social first campaigns for major brands across the Czech market. Part of the Near&Dear communication group.

## About

- [Our Story](https://www.storytlrs.cz/nase-story): Agency manifesto, services overview, team culture, and company values
- [Contact](https://www.storytlrs.cz/kontakt): Office location (Americká 415/36, Praha 2), contact person Petr Němec (CEO) — petr@storytlrs.cz

**Company details:**
- Full name: Story TLRS s.r.o.
- IČO: 04160754 | DIČ: CZ04160754
- Team size: ~20 people
- Headquarters: Prague 2, Czech Republic

## Services

- **Big Ideas & Creative Strategy**: Conceptual development, brand positioning, and campaign strategy rooted in cultural insights
- **Social Media Management**: Multi-platform content creation and strategy (TikTok, Instagram, Facebook, LinkedIn, YouTube, Snapchat)
- **Influencer Marketing & Partnerships**: Authentic influencer collaborations and brand ambassador programs
- **In-House Production**: Trend-focused video and content production with full in-house capability
- **Community Management**: Audience engagement, conversation moderation, and always-on community care across social platforms
- **Social-First Campaigns**: Platform-native campaign concepts designed for social behavior, creator ecosystems, and real-time cultural relevance
- **Ads Management**: Paid social strategy, campaign setup, optimization, reporting, and performance-driven media management across key platforms
- **Social Media Training**: Tailored workshops and hands-on training for teams covering platform best practices, content creation, community building, and social-first thinking

## Case Studies

- [Portfolio overview](https://www.storytlrs.cz/vypravime): Full list of 20+ case studies spanning 10 years of work
- [Kaufland — TikTok](https://www.storytlrs.cz/case-studies/kaufland): TikTok content strategy for one of the largest Czech retailers
- [Kaufland — Gen Z Series](https://www.storytlrs.cz/case-studies/kaufland-jak-jsme-pro-kaufland-vytvorili-gen-z-serial): Original Gen Z video series for Kaufland
- [Kaufland — Eva Holubová](https://www.storytlrs.cz/case-studies/kaufland-jak-se-z-evy-holubove-stala-ikona-kauflandu): Celebrity ambassador campaign with Czech actress Eva Holubová
- [PUMA — Patrik Schick](https://www.storytlrs.cz/case-studies/puma-jak-jsme-predstavili-patrika-schicka-v-roli-ambasadora-znacky-puma): Brand ambassador campaign with Czech football star
- [PUMA — Palermo Influencers](https://www.storytlrs.cz/case-studies/puma-jak-jsme-diky-influencerum-zvysili-povedomi-o-teniskach-puma-palermo-a-oslovili-800k-uzivatelu): Influencer campaign reaching 800K+ users for PUMA Palermo sneakers
- [PUMA — Gen Z Heroes](https://www.storytlrs.cz/case-studies/puma): A social-first campaign turning Gen Z energy into everyday hero stories
- [EY — Gamified Recruitment](https://www.storytlrs.cz/case-studies/ey-jak-gamifikovany-nabor-zvysil-zajem-mladych-o-karieru-v-auditu-a-danich): Gamified campaign increasing young talent interest in audit and tax careers
- [Big Shock! — Venom Launch](https://www.storytlrs.cz/case-studies/big-shock-jak-jsme-vyprodali-big-shock-venom-limitku): Sold-out limited edition product launch
- [Big Shock! — Hunger Games](https://www.storytlrs.cz/case-studies/big-shock-hunger-games): A film-inspired influencer campaign turning a limited-edition can into a blockbuster-style ambassador challenge
- [Birell — Casual Gamers](https://www.storytlrs.cz/case-studies/birell-jak-jsme-vratili-casual-gamery-zpatky-do-hry): Audience re-engagement through casual gaming influencer strategy
- [mBank — Snapchat Gen Z](https://www.storytlrs.cz/case-studies/mbank): Snapchat campaign targeting Gen Z audience
- [Pilsner Urquell — Instagram](https://www.storytlrs.cz/case-studies/pilsner-urquell-jak-jsme-dostali-pilsner-urquell-z-brand-zony-do-feedu): A creator-led KVIFF campaign bringing festival moments and brand zone atmosphere naturally into the social feed
- [Qult — Crowdfunding](https://www.storytlrs.cz/case-studies/qult-jak-jsme-pomohli-k-uspesnemu-crowdfundingu): Successful crowdfunding campaign support
- [Proud — From Hero to Zero](https://www.storytlrs.cz/case-studies/proud-jak-jsme-obratili-kampan-pro-proud-vzhuru-nohama): A campaign flipped upside down for maximum impact
- [Radegast — Tatras](https://www.storytlrs.cz/case-studies/radegast-jak-jsme-pomohli-brandovym-atributum-i-nosicum-v-tatrach): Brand activation in the Tatra mountains

## Clients

Kaufland, PUMA, Ernst & Young (EY), Birell, Pilsner Urquell, Radegast, GROHE, nextbike, Proud, Captain Jack, granini, YO, Peroni, Kozel, Frisco

## Awards

Zlatý Středník (Golden Semicolon) 2024–2025, Fénix Awards, TikTok Awards, Creative Express Awards 2022–2025, Young Lions

## Social Media

- [TikTok](https://www.tiktok.com/@storytlrs)
- [Instagram](https://www.instagram.com/storytlrs/)
- [Facebook](https://www.facebook.com/storyTLRS/)
- [LinkedIn](https://www.linkedin.com/company/story-tlrs/)

## Optional

- [Cookies Policy](https://www.storytlrs.cz/cookies)
- [Privacy Policy](https://www.storytlrs.cz/osobni-udaje)